A brand new and exclusive label by British bridal house GAIA, BELIEVE offers a beautiful collection of chic, modern and luxurious wedding dresses designed and lovingly made by GAIA’s Atelier team of master dressmakers, using the finest fabrics, laces and hand-applied beadwork.

Because dreams can come true

BELIEVE is the result of a long-held ambition of bridal designer Maria Ryan.

From the launch of her very first bridal collection in 2015 to today, where GAIA is now a familiar name in the bridal industry and Maria’s designs are available through a network of more than 50 retailers across the UK and Ireland, she has remained steadfastly passionate about manufacturing wedding dresses in Great Britain.

The BELIEVE collection of wedding dresses are made exclusively by GAIA’s Atelier department – a team of highly skilled dressmakers who work alongside Maria to bring her creations to life. In addition to being at the forefront of the design process, Maria travels the world to hand pick the finest fabrics for the BELIEVE collection, ensuring that the gowns don’t just look beautiful, but they feel beautiful to wear too.

Maria and husband Simon are also deeply committed to providing the highest standards of customer service too. They maintain a close and supportive relationship with their retailers (and proudly hold a prestigious Bridal Buyer industry award for customer service to prove it!) as well as taking the time to personally respond to the enquiries they receive from brides-to-be, and attending GAIA retailer events whenever the opportunity allows.

View the BELIEVE collection here >